Many have speculated that Tamar left rather than was fired as we previously reported via B.Scott’s exclusive reports. Well since then, they have released the receipts behind the firing and it isn’t pretty!
Executives of the hit daytime talk show The Real fired Tamar Braxton because of negative feedback on her ‘ghetto’ persona given by focus groups – as well as on-set insubordination and a rebellion by advertisers.
The show’s sales team made it clear that advertisers did not want her in their segments due to her antics and lack of cooperation.
Specifically, there was an incident a few weeks ago that basically ended her run with the show.
During the final tapings of The Real in early May, the show’s executive producer had reached breaking point with Tamar, who cursed her out in earshot of other staffers on set after being upset she lost a game during the taping.
‘It was an ugly scene. Pinterest was sponsoring the segment and Tamar was genuinely upset she was losing the game.
‘She really acted out during the taping in front of the studio audience and then exploded behind the scenes once the show was done.
Producers had to heavily edit the segment to make it presentable to air on TV, but the sponsor was on set for the segment and witnessed it all,’ the source explains.
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According to production people on the show, Tamar’s outbursts on set were frequent. She regularly blew up at the executive producer and oftentimes her husband Vincent Hubert or her co-hosts would work to calm her down.
‘Let’s just say she was becoming unbearable to work with,’ the source added.
Telepictures decided to conduct focus groups on the show to see what they could do to empower the show for Seasons 3 and 4, as it had been announced that the series had received a two-year renewal on all Fox stations and on BET where it re-airs.
‘The focus group research showed that most educated and working women did not identify with Tamar’s show vernacular and her use of words known to be popular among drag queens and some gay men – phrases like “get your life,” “where they do that at,” “have several seats.”
‘It was even said she seemed more suited to be a judge on RuPaul’s Drag Race on Logo instead of a talk show host on The Real,’ revealed the source.
‘The research went on to say that most educated and working women found her to be ‘ghetto’ and that her aggressive eye-rolling, neck-rolling and the smacking of her mouth were indicative of ‘stereotypical behavior that African American women have worked years to overcome,” the source continued.
The combination of the show’s focus group findings, her on-set insubordination and the fact that the sales team for the show had made it clear that advertisers did not want her in their segments due to antics that happened with Pinterest is what ultimately ledWarner Bros. to fire her from the show
About Vince’s involvement
Tamar’s husband Vincent Hubert was a producer of the show — but he knew the network was having issues with his wife long before she got fired. We’re just not sure if SHE knew.
‘He knew they were having problems with her and he shielded Tamar from a lot of what was being said and done, but in the end his producer credit on the show was more about vanity and less about control,’ the source revealed.
Warner Bros. wanted to work out an exit agreement with Tamar that wouldn’t make viewers aware she was being fired. Despite wanting to free themselves of her, they wanted the transition to take place smoothly.
‘Before they could hammer out a joint statement and an agreement that was good for both parties, she posted a cryptic message about betrayal and an unnamed person who she feels ‘stabbed’ her ‘in the back’ after she ‘stupidly trusted’ on Instagram.
‘It’s that type of impulsive behavior and lack of self control that is why she is off the show,’ the source said.
Sheesh!
[via Mail Online] Featured image: Jamie Lamor Thompson / Shutterstock.com
Hold up, “The View” still has Raven Symone, and she’s as ignorant as they come, but I guess Tamar lip smacking, hair flipping, neck snatching, eye rolling, cutting people off when they’re speaking, to name a few, is why she got axed! At times, she was too much. But they are all different personalities that can relate to everyone and any genre. At the end of the day, a person should never change who they are for someone else, but you can work on yourself for proper etiquette and performance. You have to be a role model. Does this makes sense y’all? KEEP IT REAL NOW
If Raven Symone was doing all the stuff you mentioned Tamar was doing, yes, she would be off the View too. Raven may seem ignorant and far fetch with those outrageous hairdos and clothes but she knows how to stay in her lane and be professional on camera. Tamar got that spot on the Real probaly because of Vince insistance, Tamar just blew it that’s all. She still got the Braxton’s and Tamar and Vince she aint hurting for money so what’s the big deal she doing better than most of us regular folks out here scratching and surviving to raise our kids, pay mortgages, bills, and get to and from work safely each day. Tamar don’t worry about none of this. She will be alright without the Real.
I figured this much
Well them ….
Wow.
She will be back!
She crossed the line from being her authentic self to being a caricature of her character.
I watched ONE episode of Braxton family values……she does the most! Too into herself! Loves attention! If her own husband didn’t want to sign her……ughhhhhh THAT says A LOT!
I knew it !!!!!
What I don’t understand is why you would hire her in the first place. It’s not is if Tamar changed mid way through the season. She has always been “ghetto” but somehow that seemed to work when you were nominated for an Emmy. Well, I guess we’ll see if your “toned down” version of The Real will be a hit with audiences. My guess is it won’t and the show will fade from our memories.
All the stuff her sisters and Vince tried to tell her. Hopefully she will listen now and chill.
Perhaps we all need to stick together in solidarity. Tamar is no more problematic than Miley Cirus or Barbara Walters.
She got bad behaviours, she too much,i dont watch braxton family because of her attitude she got no #respect #extra drama_queen, #shes not even a diva #glad shes off #
Its been a long time coming. She was unbearable and rude. Uneducated if i must say.
They hired her bcz she’s ghetto, now they’re firing her bcz of it?? Sounds like the producers are the ones who made the mistake, not her. Thought she was supposed to “keep it real”.
Dammmmm! Is all I have to say
I agree totally with the focus group! She became too much.
Wow…????
Wow. Now l’ve read both statements and there’s probably some truth to both but I’m leaning more towards the executive decision on this one. I was just wondering if they were going to make a statement about her leaving. I’m surprised it took so long to get rid of her. To me she didn’t quite fit in with the panel of ladies. Well the show must go on. I hope they find a decent host. Good luck to both the show and Tamar. I hate seeing someone lose their job but it had to be done.
I heard she was leaving bcs she needed to work more on her musical career. Due to some health issues, she can’t do both. Thtz just what I had heard. Stay up tae-tae. What ever the case.
What about broke and poor people being fired?
Not for nothing they knew Tamarr was extra before they hired her,if they ever watched Braxton family values…..take Jeanie Mai with her,and her momma,honestly when Tamarr or Jeanie talked or did a segment I turned the channel because I can’t stand too hear them talk
Thank you Brenda Harris. This is B.S. Always trying to break or people
Now you can have several seats. Gurl Bye,
I think that her behavior was a problem maybe but it got her hired so they didn’t fire her for it. If she was causing problems behind the scene and acting up while sponsors are there, she is a liability and I am sorry but I understand why then. Without sponsors and advertisers there is no money coming in… if she makes them run away she is playing with every single person on the show’s paycheck and that’s not right!!
I coulda told yal that
I like Tamar and watch both BFV and Tamar and Vince so I believe she was fired because of that mouth and attitude of hers she is VERY spoiled and acts a fool when she can’t get her way. Only watched a few minutes of the first episode of the real and to me she was doing too much so I never watched it again so I understand why sponsors and focus groups didnt like her
I have only watched that show once and the one time I did watch it Tamar was a disgust to all black women. Her actions on the show sickened me and I changed the channel. Why was she hired from the beginning????
Tamar, was and is a great host. That was the premise of the show..huh…THE REAL?? real perspectives coming from “real” different type of women. She represented a large market of young women of all races. This is some B.S!!!!
This is FOX t.v. they knew who she was before they hired her
I saw the last Pinterest war and she was a bit much. She was extremely upset she lost. I just didn’t get the over reaction and I do love Tamar.
No one likes a brat. Period. Tamar is spoiled, not grateful and has entitlement issues. What your family will put up with is NOT what a network will. Now, have several and think about it.
I know honey this is awful. They are going to lose a lot of viewer. I record the show daily and I can honestly say I probably will not be watching. It was boring when she was out sick.
I’ve only watched the Braxton’s when TD Jakes was on the show.
Maybe it was the name “Braxton” the reason she was given the job and her character made her lose the job….ijs
She got fired because of her attitude .
She got five other jobs, she’ll be ok
I’m sorry but she had to go. That job was not for her. It was too much sometime with Tamar. To extra.. it’s tired now.
Tamar makes women look bad, especially women of color! That attitude she has and the smacking of the lips, neck roll and just overall loud and obnoxious ways is disgusting! I watched this show once and I couldn’t feed my mind with that mess! I bet she’ll sit down and get some act right now or she’ll be back where she started..always in the background. #KeepHerOffTheBigScreen
I believe everything and everyone that has provided insight into this whole ordeal.
The show called the Real is what she displayed. They got plenty shows with different races act jus as loud. Shows ppl finna date naked ✂it out. The normal gets taken away only to return yrs later. Who doesn’t have a loud side then they don’t keep it real. Every show she on she loud why is this any different please.
When the show became mainstream you had more races watching it besides Latino and black.I am sure many other people started complaining about her. She was extremely irritating for me to watch. I think of her as being fake ghetto,lol!
Oh well I was wondering when it was going to happen. With all the “Love and Hip Hop” shows and everything else why do we need to broadcast more ignorance on a talk show. Tamar did it to her self
In a world filled with stereotypical mindsets, this individual owned her lack of filter when speaking Ebonics on the Real. The show’s executive’s would have been better off, not hiring her at all, we have many sophisticated women of color and speak recognizable kings Englis. She can go back to her ghetto flavored family show.